WhatsApp Campaigns

Description

The WhatsApp Campaigns page lets you send bulk marketing or promotional messages to your customer base, such as announcing offers or new products, with the ability to target specific customer segments and track delivery and read rates.

Page Components

• "New Campaign" button.
• A table of past campaigns and their status (scheduled, running, completed).
• Statistics per campaign: recipients, delivered, read.

Creating a New Campaign

1. Click "New Campaign".
2. Write the message text or choose a ready-made template, and add an image or link if desired.
3. Select the target audience (all customers, customers of a specific branch, customers with a minimum spend, etc.).
4. Click "Next" to move to the scheduling step.

Targeting the Audience and Scheduling

• Use the filters to select the customer segment most suited to the message.
• Choose to send immediately or set a later date and time to schedule the campaign.

Tracking Campaign Results

• After sending, open the campaign to see the number of delivered, read, and failed messages.
• Use this data to improve future campaigns.